A community movement, founded by Mike Hind MBE
EST. 2026 . Teesside, UK

Starting with just £50, we buy, sell, flip and reinvest until we hit a real target for someone who needs help. No big budgets. No corporate noise. Just graft, community and momentum.

Buy a set for Tom Follow the journey Nominate a cause
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What is 50.FORWARD?

A community
challenge with a real result.

50.FORWARD is a community project where Mike Hind MBE starts each mission with £50. That money is used to buy something, sell it for a profit, reinvest it and keep going until the chosen charity, family or individual reaches their funding goal.

No middlemen. No admin fees. Just buying, selling, hustling and reinvesting. Every penny moves the mission forward until the target is hit and the money goes where it was always meant to go.

"Real people. Real money. Real graft. Until the target is hit."
Mike Hind MBE, Founder
The story behind it

From £50 in a garage
to a community movement.

2008Where it started

In 2008, Mike started with just £50. He was working full time as a joiner, living week to week with very little money. He bought Flossy shoes from a man in Sunderland who imported them from Spain and started selling them from car boot sales and from his garage at home.

At his first car boot sale at Redcar Racecourse, he sold out in minutes. Other stall holders could not believe it. That £50 start became the foundation of everything he has built since, including Mas Body Gym and Macro Based Diet, and the thousands of people he has helped through fitness, nutrition, business, charity work and community support.

Mike was awarded an MBE for services during Covid, but he has always said that honour belongs to everyone who showed up when it mattered.

The comeback

Over the past two years Mike and his family have been through serious stalking, harassment, online abuse, false allegations and an arson attack at the family home while his children were asleep inside. It pulled him back from a lot of the charity and community work he loved doing.

50.FORWARD is the answer to that. It is about taking something painful and turning it into purpose. Starting small, building it up, and proving in public that good people, working together, still change lives.

How it works

Seven simple steps.
One real outcome.

Every mission follows the same loop. Small start, big finish.

01
Start with £50
Every mission begins with £50 of Mike's own money. Same starting line, every time.
02
Community picks a cause
A charity, family or individual the community helps choose. Real names, real stories.
03
Buy, sell, reinvest
Car boots, charity shops, online flips, hook sets like this one. Every penny back into the pot.
04
Target hit. Cause paid. Repeat.
100% to the cause when we hit the number. Then we do it all again for the next person.
Mission 001 . Live now

Time for
Thomas.

Tom is 15. He lives with Duchenne Muscular Dystrophy. We are starting with £50 and flipping it until we hit £5,000, the cost of a Geberit AquaClean Mera Care wash and dry toilet, so Tom can keep his dignity and independence at home.

Mission 001 . Live
Current mission coming soon

The first cause will be announced shortly. Follow along and you will see every buy, every sell and every penny on its way to the target.

£0 raised
Target TBA

Latest item bought
TBA
Latest item sold
TBA
Current balance
£50.00
Mission started
Soon

Last updated Not yet. Refreshed regularly as sales come in.

Tom, 15, sat in his powerchair at home
Tom. 15. Diehard Liverpool fan. We will not hold it against him.
Tom's story

15 years old.
Fighting every day.

Tom has Duchenne Muscular Dystrophy, a muscle-wasting condition that gets harder each year. His mum Tracy has spent two years fundraising to make their home accessible. Tom needs his home to feel safe, not like a prison. The Geberit wash and dry toilet means he can use the bathroom on his own, with dignity, as the condition progresses.

Tracy's full £60,000 fundraise is live too. If you can give directly, please do.

Donate to Time for Thomas

Via Sullivans Heroes on JustGiving. Add Gift Aid to boost your donation by 25 percent at no cost.

Follow on Facebook See the £5,000 item we are funding
Buy a set. Fund the mission.

Order a set. Help us
hit Tom's £5,000.

Every penny from every set goes straight back into the mission pot. Order one set. Order ten. Tag a mate. This is how we get Tom to the target.

Honest update . 29 June 2026

A small batch warped in the heatwave.
Here is what we are doing about it.

Real talk. The UK heatwave caught us out. A small number of sets from one early batch of PLA+ filament deformed in direct sunlight on bin lids. Our fault for not building for British weather that hits 30 degrees on a black plastic bin.

From this week every hook is printed in PETG. PETG is a tougher, heat-resistant material that softens at around 80 degrees, compared to PLA+ around 60. UV resistant, stronger, holds shape in any UK summer. Same hook design, much better material. Future-proof.

If your set has been affected, message me directly on Facebook (facebook.com/MikeHindFitness) or Instagram (@mikehind_mbe). I will replace your set in PETG, no questions, no proof needed. I am personally covering every replacement out of my own pocket. The mission pot does not pay a penny for this. Tom's money stays Tom's money.

This is the part of building something real that people do not normally get to see. Things go wrong, you own it, you fix it, you upgrade, you keep going. If you have a kid watching this who is thinking about starting something, this is the bit worth showing them. Setbacks are not failure. Setbacks are just the next problem to solve.

Onwards. Mike.

3D printed Food Waste Bin Hook holding a caddy on a wheelie bin In production now

Food Waste Bin
Storage Hooks

A simple 3D printed set that attaches your food waste caddy to the back of your wheelie bin. Keeps it off the ground, out of reach of rats and pests, and tidy. Solves a real problem most households have.

£3/set
Standard price
£5/set
If you want to add a bit extra. Every extra pound goes to Tom.
£2 UK postage, or free local pickup
3.5 sets printed every 3 hours
100% of profit to Tom
Buy a set now Or message Mike on Messenger Read the campaign post
Got a 3D printer?

Print with us.

Demand is running ahead of one printer. If you have a 3D printer and want to be part of Mission 001, get in touch. We supply the filament free, you just need to print our file. Easy way to help without spending a penny.

Join the print crew
Mission tracker

Every buy. Every sell.
Out in the open.

Total transparency. Every step of the flip is logged here as it happens. Last updated Not yet.

Step Item bought Cost Sold for Profit New balance Notes
00Starting pot£0.00––£50.00£50 dropped in by Mike on 29 May 2026. Target: £5,000 for Tom's Geberit AquaClean Mera Care wash and dry toilet.
No flips logged yet. First buy is coming. Follow along.
Get in touch

Nominate. Offer.
Or just say hello.

Nominate a cause, offer skills or kit, bring a buyer, or pitch a business collaboration. It all lands in the same place. We read every one.

One form, four reasons

Whatever you're getting in touch about, drop the details below. We read every message and reply to the ones we can take forward.

  • Nominate a cause. A charity, family or person who needs lifting.
  • Offer skills or repairs. Restore, clean, fix, photograph, list.
  • Connect us with buyers. Someone who buys cars, kit, tools, gear.
  • Collaborate as a business. Pitch space, storage, transport, an auction lot.

Local to Teesside is a bonus but not required. We cannot promise every nomination becomes a mission, but every one is taken seriously.

We will be in touch if your nomination is shortlisted.
Thank you. Your nomination is in. We read every one. If yours is taken forward you will hear from us directly.
Get involved

Five ways to push
this thing forward.

You do not need money to make a difference here. Time, kit, contacts, a share. It all moves the needle.

Offer skills or repairs

Restore, clean, fix, photograph, list. Skilled help turns a £20 find into a £200 sale.

Open the form

Share the project

The reach is the rocket fuel. Share a post, tag a mate, send the link to someone who needs to see it.

Share now

Connect us with buyers

Know someone in the trade? Got a buyer for cars, kit, tools, gear, collectables? Get us in the room.

Open the form

Nominate a cause

Know a person, family or charity who needs lifting? Put them forward. Real names. Real stories.

Open the form

Collaborate as a business

Local business? Offer pitch space, storage, transport, a discount, an auction lot. Let's build something together.

Open the form
The Crew

The people and businesses
making this happen.

Every mission picks up help along the way. Bike shops, photographers, drivers, friends who know a bloke. Everyone who shows up gets their flowers here.